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Thursday, June 22, 2017

The E-Commerce Micro-Edition

From Panerai -

Courtesy of Panerai

It would seem that the debate as to whether or not people will buy expensive watches online can now, pretty much, be put to bed.

Panerai is now offering a limited edition that will only be available through their online store.  100 of these will be up for grabs.  I have absolutely no idea how well the sales have gone, but if it's in your wheel house, you might want to move "sharpish".

Courtesy of Panerai

Here are the pertinents:


MOVEMENT Automatic Mechanical, Panerai OP XXX calibre. FUNCTIONS Hours, minutes, small seconds, date, calculation of immersion time. CASE 44 mm, polished AISI 316 L stainless steel. DIAL blue with Arabic numerals and applied luminous hour markers. Date at 3 o’clock, seconds at 9 o’ clock. POWER RESERVE 50H. WATER-RESISTANCE 30 bar (~300 meters).




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