Thursday, March 13, 2014

What If - NOW IT'S SEXY!

So pals and gals, I'm not going to lie to you.  Some very positive responses, and some "uh… we donate to so many things… uh…."  okay, I can understand that.  The subtext is - it's not sexy.  Elephants and rhinos aren't sexy.  Battling poaching is not sexy.  Saving entire species, apparently, is not sexy...


BIG stars of the NBA are speaking out to combat poaching.  This was just released today in the US and is paired with Public Service Announcements in the US during NBA games.  Talk about timing!

I would LOVE you to think that I was such a PR genius - but this is really nothing more than a cosmic coincidence!

But if I had any doubts that my impatience to fight and end this problem was unique, I have seen that I am not alone!

To be clear, the NBA's action is completely unrelated to our little venture, but a really nice piece of cosmic timing!  I would love to tell you that I knew that this was something that the NBA was planning, but I am as pleasantly surprised as all of you!

Sometimes, to quote that classic of cinema - Harold and Kumar go to White Castle -

The universe tends to unfold as it should

So come on - JOIN THE WAVE!    Apparently fighting against poaching is COOL!  (I always knew that anyway!)

So honestly - Hublot, Rolex, Tag Heuer, Baume Mercier, Jeager Le-Coultre, OMEGA, Patek Philippe - WHAT IS HOLDING YOU BACK NOW???  

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