Thursday, February 6, 2014

iF product design award for Ahoi

This just in from NOMOS Glashutte -

Courtesy of NOMOS Glashutte
NOMOS Glashütte wins the iF product design award for Ahoi
Win-win situation for the Ahoi model from NOMOS Glashütte: The iF product design award is the second international design prize for the sporty and extra water-resistant watch. And one of over 100 awards for NOMOS Glashütte

Berlin/Glashütte, February 2014
. On course with Ahoi: The sporty timepiece from NOMOS Glashütte has recently impressed an international jury of design experts, winning the iF product design award. The watch, water-resistant down to 20 atm (200 meters) and so capable of withstanding any storm in the most elegant way, combines the finest design with equally fine inner values. Only introduced last summer, Ahoi has already received the GOOD DESIGN award 2013 as well as numerous public choice awards.

The iF product design award has been assigned for extraordinary design excellence for the past 60 years and is one of the oldest and most renowned prizes worldwide. It celebrates Modern Icons, including a number of NOMOS Glashütte models: Tangomat GMT Plus won the coveted distinction back in 2013, while Zürich was awarded the same honor in 2012.

"To win two such important prizes for a new model is a huge accolade for us," says Judith Borowski, responsible for branding and design at NOMOS Glashütte. She is iridescent with delight about the achievement, as is Ahoi designer Thomas Höhnel.

The award ceremony will take place on February 28 in Munich. 

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